I was asked a couple of months ago how to find guest posting opportunities, and did the research without writing the post, so it was easy to slip this topic into the series. I'm not good at guest posts - I offer to write them, do the research, and forget to actually write and send them off (although this post at Modern Mummy Mayhem wrote itself, and this post at Simplify.Create.Inspire is a topic close to my heart)
So why guest post?
- guest posting is a great opportunity to network with other bloggers
- guest posting allows your writing to be seen by a new, and hopefully similar, audience
- guest posting can bring traffic to your blog
How to find guest posts
for your blog
- advertise on your blog
- tell people in your network groups you're looking for guest posts
- advertise on your facebook page
to write for
- email a blogger you'd like to work with and pitch your idea
- keep an eye on questions asked in your network groups
- be wary of people sending you posts in full the first time they contact you - it isn't always bad, but it can mean that they're just looking for a link from you, not a relationship
- it isn't general practise to pay for guest posts, so if that's been worrying you, forget about it
- have some guidelines in mind when talking to potential guest posters - if you have a word length preference or image style, convey that to the blogger (and ask about it if you're writing for someone else
- some bloggers like you to send them the HTML code for your post - this is to 1) save them time, they can just copy and paste and schedule and 2) they don't use storage space on their computer or blog for images. To do this, write your post in your blog editor, then change over to the HTML screen and copy the code and email.
- you don't have to accept or write guest posts if you're not interested, it's just another experience in the world of blogging.